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HOLOGATE BLITZ received its first honor in the Middle East and Africa region this year when the VR motion simulator was awarded “BEST NEW PRODUCT – ARCADE, VR, REDEMPTION & NOVELTY” at this year’s MENALAC Awards 2023 in Dubai.

HOLOGATE BLITZ is the futuristic VR motion simulator that further pushes the revolution of virtual reality and the location-based entertainment space. The cutting-edge technology transports guests to amazing imaginary VR worlds, whether it be piloting futuristic hover vehicles around floating islands, across desert wastelands, through giant ice caves or taking the Ghostbusters ECTO out for a spin (coming soon!).

The MENALAC Awards were held on March 15, 2023, during the Dubai Entertainment and Amusement and Leisure (DEAL) Show, in Dubai, UAE, where HOLOGATE showcased the latest in VR technology and adventures.

Ferdinand Eppensteiner, Head of Sales at HOLOGATE, said “To win “BEST NEW PRODUCT – ARCADE, VR, REDEMPTION & NOVELTY” is a true honor and a recognition that HOLOGATE BLITZ has raised the bar of virtual reality and motion simulators with its proprietary code-design, low latency, motion-tracking and incredible motion range and reaction times. The award is a clear indication that interest in VR is growing in the Middle East and Africa region. We are really excited to introduce HOLOGATE BLITZ and our other immersive VR products to entertainment venues across the region.”

This award win follows an overwhelmingly successful introduction to the Middle East and North Africa (MENA) Region at the 2022 Jeddah Season Festival where HOLOGATE BLITZ was one of the most popular VR attractions at the XREALITY Pavilion. The event saw a groundbreaking sum of around six million international and domestic tourists attending exciting shows, programs, and activities that took place in nine zones and event sites in Saudi Arabia.


Marketing Manager. 18+ years experience in senior communications and business development roles including at Tough Mudder, Google and ProSiebenSat.1. A passionate believer in the power of extraordinary experiences to bring people together and create happiness!